The Full Campaign
For a business that wants the whole city to know.
Best for
A business that wants the whole city to know — and wants somebody else to handle the stations, the printers and the permits.
Turnaround
30 working days to launch, then ongoing
What you get
Everything below is included in the price.
Everything in The Launch
The shoot, the photography, the five-page site with a store or booking form, the jingle, the advert, all the cuts and all the Google work.
A real campaign plan, costed before anything is booked
Which stations, which weeks, which billboards, which streets — with the actual cost of every line written down. You approve the plan and the budget before a single naira of media is spent.
We book and manage the media
Radio, television, billboards and street banners. We negotiate the rate, book the slots, deliver the files to each station and confirm every single spot actually ran.
Masters cut to each station’s spec
Every station wants a different length, format and loudness. All of it delivered correctly the first time, so nothing gets rejected on the morning it was meant to air.
Outdoor handled end to end
Billboard printing, mounting, and the LASAA and APCON permits — the part most businesses do not know exists until they are fined for it.
Three months of everything included, with your ads run
Posting, Google work, and your paid advertising actually run for you across Meta and Google — not just set up.
One monthly report
What ran, where, how many people it reached, and what came back. One page, in plain language.
How it works
- 1
We meet, agree the objective and the total budget, and write the campaign plan.
- 2
You approve the plan, the stations and the spend before anything is committed.
- 3
Everything in The Launch is produced — the shoot, the site, the jingle, the advert.
- 4
Masters are cut to each station’s spec and delivered; billboards go to print and permits are filed.
- 5
The campaign runs, we confirm every placement, and you get a report each month.
What this price does not cover
So there are no surprises later.
- Airtime and billboard rental themselves. These are billed at the station’s own rate plus 15% for the booking — stations already give agencies 15–30% off card, so that 15% comes out of the discount and costs you nothing extra.
- Paid ad spend, which is your budget and goes to the platforms.
- Travel outside Lagos, quoted before we start.
- Talent fees and licensed music, if the campaign calls for them.
Add anything else you need
Added at the order form, at a fixed price. Airtime is never on this list — it is billed at the station’s own rate plus 15% for the booking, quoted per campaign.
Media planning & booking
+₦120,000
We write the campaign plan — which stations, which weeks, which billboards, with the real cost of each — then negotiate, book, traffic the files and confirm every spot ran. Airtime and rental are billed separately at the station’s own rate plus 15%.
Release to Spotify & Apple Music
+₦25,000
Your song published to Spotify, Apple Music and YouTube Music under the name you choose, so it can be searched for and played by anyone, forever. Live about two weeks after delivery. Already included in The Full Story.
Framed spoken-word tribute
+₦20,000
A short written tribute about the person — who they are, what they survived, what they always say — typeset, printed and framed with their name and the date. Delivered in Lagos; elsewhere we quote shipping. Already included in The Special.
Ready to order?
The brief takes a few minutes. Payment comes last.